We have been experimenting with AR functionality in conjunction with Wiliot Tags. This video demonstrates a type of consumer experience that a brand could implement to provide more value for their products.
This AR service is used to recognize a product type. When you tap the product the app reads the Wiliot tag associated with the product and pulls sterilized data that is relevant to the specific instance of the product, such as the date of manufacture, proof of authenticity, the maximum temp that the tag has sensed during the life of the product and the distribution provenance. (Disclaimer: The Wiliot app shown in the video is for demonstration purposes and internal use only)