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NBC Bay Area - Climate in Crisis: New gadget tracks carbon footprint to help fight climate change

July 20, 2023
NBC Bay Area - Climate in Crisis: New gadget tracks carbon footprint to help fight climate change
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NBC Bay Area - Climate in Crisis: New gadget tracks carbon footprint to help fight climate change

Watch the full video on NBC Bay Area

SAN FRANCISCO, July 20, 2023 - A very small piece of technology with Bay Area roots is now part of a very big plan to help us fight climate change.

The IoT Pixels cost 10 cents per unit and is made by a startup called Wiliot. It’s a gadget that’s both techy and tiny.

This is a tiny compute device can be attached to containers for just about anything and track its carbon footprint from start to finish.

"So we've seen refrigerated trucks that sat for three days, just burning diesel because they didn't have a driver,” said Thaddeus Segura, VP of Data Products & Algorithms at Wiliot. “As soon as you can show that to a retailer and say ‘hey, look at all this you wasted, they act on it.’”

It’s all part of the wave of tech now fighting climate change.