Wiliot Offer - Gartner® Research 'Build the Business Case for Investment in a Real-Time Transportation Visibility Platform

Research

Building a compelling business case and receiving approval for funding for investment in an RTTVP can be a challenge because ROI can prove complicated to define. Logistics leaders must build a strong business case demonstrating strategic and financial value along with stakeholder alignment.

What's in the Research

Download Gartner® Research 'Build the Business Case for Investment in a Real-Time Transportation Visibility Platform'

Key Findings

Business cases for real-time transportation visibility platforms (RTTVPs) lack strength and approval if they aren’t aligned to company culture. Business cases that don’t have the depth in the evidence to support will likely not be funded.

Building a business case to implement an RTTVP can be difficult for logistics leaders because the ROI can be difficult to quantify and the value is often in strategic benefits.

Logistics leaders working to get approval for an RTTVP may struggle to gain stakeholder buy-in and alignment throughout the process of building the business case without a clear process.

Business case structure and telling the story that is overlooked or lacking can lead to internal pushback or even projects not being funded. The art of storytelling and tailoring the proposal to the audience is a part of a business case process that is sometimes forgotten.

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Gartner, Build the Business Case for Investment in a Real-Time Transportation Visibility Platform, Carly West, 31 October 2022. GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.