End-to-End Cold Chain Management for Fresh Fish

See how a top retailer transformed their seafood cold chain with Wiliot’s real-time tracking, boosting quality, cutting waste, and streamlining operations.

What’s in the case study

Challenge
Managing seafood, especially fresh fish, throughout a complex supply chain presents challenges due to its sensitivity to temperature changes, leading to spoilage and shrinkage.

Solution
To address these challenges, the retailer implemented Wiliot’s Ambient Data Platform, which provided end-to-end visibility and control over their seafood supply chain. This solution tracked seafood from supplier, through transit, to the distribution center (DC), and finally to the store, delivering real-time, case-level temperature, location, and inventory level data.

Key Areas of Focus
The Platform enabled continuous temperature monitoring, improved inventory visibility, and enhanced operational efficiency, allowing the retailer to take immediate action on issues.

Results and Findings
The solution reduced shrinkage, increased operational efficiency, and improved product quality, while boosting potential sales.